Mission
Being on two-wheels is one of the best ways to explore and experience the world. Equinox’s mission is to enhance that experience by creating a bike that meets your specific goals while also being an all-around capable and dependable machine.
Manifesto
Equinox Bicycleworks build bikes that are versatile, durable, and most of all, fun to ride. I use steel because it provides great performance and feel, is 100% recyclable and lasts decades. It’s also part of the Midwest’s heritage. I am to support that heritage by sourcing from the US whenever practical because a skilled US manufacturing base is essential to the future of our country. I treat customers fairly and share knowledge freely to encourage transparency and collaboration, and because it’s the right thing to do. I build bikes to be handsome and useful, and most of all, to be ridden.